ClickFunnels for ecommerce is a great way to create a well-designed website. Complete with eye-popping landing pages, a shopping cart, and even an email auto-responder, it is powerful technology, to be sure.
Before Clickfunnels, if you wanted to create a sales funnel, you had to PIECE together every element yourself (or hire a development team to do it for thousands of dollars!).
We know that creating your own sales and marketing funnels can be a bit difficult and sometimes tedious. Having pre-developed elements that are automatically pieced together for you is a huge help.
What Is Clickfunnels For Ecommerce?
It may be easy to get clickfunnels confused with a sales funnel so lets talk about the differences.
- Sales funnel: Also called a marketing funnel is a guided path that prospects move through in your sales process. It takes people from their first engagement with your brand (cold prospects),through a number of steps that are intended to result in one or more conversions.
- Clickfunnels: Is a unique tool or software specifically designed to simplify the task of building sales funnels.
Marketing funnels work by guiding customers through a process that starts with a very low commitment (such as downloading a free report), and then gradually ‘warms them up’ and exposes them to higher-priced offers as they become more familiar with your brand, and develop trust in you.For example, you might start with a low-price offer, to get some commitment from them, before you proceed to offer them something higher priced.If this is too much for the customer, then you might want to offer them a cheaper option (down sell) rather than loose them.
You start with a micro commitment (such as giving up their email address to receive a free book), demonstrate your value, and then as their trust in you grows you take them up an ascending value ladder.
Clickfunnels for ecommerce will incorporate one or more opt-in pages, an email auto responder (to send a sequence of emails that move them up your value ladder), plus one or more sales pages, order forms, additional content, member’s area etc. Before this software was invented you would need to pay to have a website, hosting, an autoresponder service, landing page software, split-testing software, membership site software, and probably a host of designers and programmers to cobble the whole lot together. This is all possible now in one platform. In fact, you don’t even need a website anymore.
Who Should Use Them?
They’re three main reasons why you would typically create a funnel. To generate leads, generate sales, or run an event (like a webinar).
Whether you’re trying to generate leads, sales, or run an event, clickfunnels for ecommerce is a great tool for you! Every funnel is customizable so if you have the extra time and want to make it more unique to your brand then that option is available. You can add, move, delete pages, add membership sites, and more.
They’re two ways to generate leads through clickfunnels for ecommerce:
#1– Longer form application leads. This is where you are getting a name, phone number, and more detailed information about the lead.
#2– Email or messenger leads. This is for when your goal is to capture their email address to build a list.
To sell products with clickfunnels, there are three options:
#1 – Sales letter or video sales letter funnel. This kind of funnel is typically for products that require a little more selling. Maybe the product needs a little more explanation or maybe you need to give a presentation to sell people on the perceived value of what you’re selling. This is one of the funnels which often uses a 1-click upsell to help generate additional profit per customer.
#2 – Two-step “tripwire” or “unboxing” funnel. This is more for lower priced products (sometimes called a “loss leader” where you lose some money up front) but where the end goal is to get a customer. Then you can use a 1-click upsell in the funnel which generates profit.
#3 – Launch funnel. This is used before you launch a new product or service and want to build up excitement for the launch. The famous Jeff Walker made this funnel called “The Product Launch” and works very well for selling more expensive products since you have more time to sell people on the perceived value of what you are selling.
Run An Online Event
The two ways that you can run your event with clickfunnels are:
#1 – Through a webinar using a 3rd-party software like zoom or go-to-webinar. When doing a webinar, clickfunnels is able to customize the registration process and increase the conversions and sales.
#2 – Automated, on demand, evergreen, webinar that is run on Clickfunnels. This where you would take a presentation you already made and use clickfunnels to run the entire event.
The Cost Of Clickfunnels For Ecommerce
They have a free 14-day trial available and then after that they’re multiple price models depending on which features you like or want. The main difference between the startup and full suite are the number of landing pages and sales funnels allocated per month.
- Startup – $97 per month
- Full Suite – $297 per month
- Funnel Hacks – $997 for 6 months
- Funnel Hacks 1 Year – $1997 a year
Integrating Clickfunnels To Your Merchant Account
Depending on what payment gateway you have, getting your clickfunnel to connect with it may be a little tricky. But, when using Maverick Bankcard, linking a merchant’s website to the payment gateway is super easy and simple. They use QuickClick shopping cart solution. It enables your business to quickly and easily integrate your website to the payment gateway by utilizing our native payment gateway shopping cart solution.
Our mobile APIs give merchants full customization and control over accepting payments within their mobile applications and software, including Apple Pay in-app transactions using your own iOS mobile application(s). Click here for our API docs and integration portal.
Every business needs a payment processor for debit and credit card acceptance. It’s just a part of doing business in the modern world. Whether you’re setting up your first e-commerce website, changing merchant account providers, or integrating a website or clickfunnel, Maverick BankCard is your comprehensive solution for the most demanding issues.